jagomart
digital resources
picture1_Fashion Pdf 95455 | 189478745


 188x       Filetype PDF       File size 0.37 MB       Source: core.ac.uk


File: Fashion Pdf 95455 | 189478745
view metadata citation and similar papers at core ac uk brought to you by core provided by digitalcommons university of nebraska university of nebraska lincoln digitalcommons university of nebraska lincoln ...

icon picture PDF Filetype PDF | Posted on 19 Sep 2022 | 3 years ago
Partial capture of text on file.
     View metadata, citation and similar papers at core.ac.uk                                                                                                                                       brought to you by    CORE
                                                                                                                                                                            provided by DigitalCommons@University of Nebraska
                               University of Nebraska - Lincoln
                               DigitalCommons@University of Nebraska - Lincoln
                               Honors Theses, University of Nebraska-Lincoln                                                                                                      Honors Program
                               Spring 3-12-2018
                               This Book is Valuable: An Anthology of Essays on
                               Design and the Perception of Value in Luxury
                               Fashion Objects
                               Carlos Velasco
                               University of Nebraska-Lincoln
                               Follow this and additional works at: https://digitalcommons.unl.edu/honorstheses
                                     Part of the Fashion Design Commons,Fine Arts Commons, and theGraphic Design Commons
                               Velasco, Carlos, "This Book is Valuable: An Anthology of Essays on Design and the Perception of Value in Luxury Fashion Objects"
                               (2018).Honors Theses, University of Nebraska-Lincoln. 36.
                               https://digitalcommons.unl.edu/honorstheses/36
                               This Article is brought to you for free and open access by the Honors Program at DigitalCommons@University of Nebraska - Lincoln. It has been
                               accepted for inclusion in Honors Theses, University of Nebraska-Lincoln by an authorized administrator of DigitalCommons@University of Nebraska
                               - Lincoln.
        
                       This Book Is Valuable: 
         An anthology of essays on design and the perception of value in luxury fashion objects. 
                                 
        
                     An Undergraduate Honors Thesis 
                      Submitted in Partial fulfillment  
                   of University Honors Program Requirements  
                     University of Nebraska-Lincoln 
        
                                 
                            by 
                   Carlos Velasco, Bachelor of Fine Arts, BFA  
                         Graphic Design 
                  Hixson-Lied College of Fine & Performing Arts 
                                  
                              
        
                           2018 
        
                         Faculty Mentors: 
          Stacy Asher, Associate Professor of Art, Department of Art, Art History and Design 
         Aaron Sutherlen, Assistant Professor of Art, Department of Art, Art History and Design 
                                              Velasco, 1 
                          Abstract 
       “This Book is Valuable” seeks to analyze how different concepts related to design and culture 
       have influenced the apparent and perceived value of luxury fashion objects. This question is 
       explored in different contexts to provide clarity and observation to the contemporary 
       construction of value through systems of design.  
       This thesis is an anthology of three essays. The first essay is about immaterial capitalism, a 
       system of knowledge, skill and imagination based capital. The second essay is about the strategy 
       of artification, using fine art as a way to link systems of value together. It is also about how 
       luxury conglomerates use political influence to diversify their portfolio and increase revenue. 
       The final essay is about how popular and everyday culture that is traditionally perceived of 
       having little value, has become utilized extensively in luxury fashion. 
        
        
                              
                              
                              
                              
                              
                              
                              
       Keywords:​ Fashion Studies, Graphic Design, Immaterial Capitalism, Artification, Luxury, 
       Branding, Marketing Strategies, Haute Couture, Lifestyle 
                                              Velasco, 2 
        
        
                          Chapter 1: 
                      A Bag worth more than Gold 
             Immaterial Capitalism and the search for value in designed goods. 
        
                         Introduction 
       Immaterial Capitalism is a concept that has been recently coined to reflect the idea that 
       knowledge, skills, culture, and plans are commodified by companies for capital gain. This 
       research primarily examines the systems involved in creating value by building brands based on 
       immaterial capital and analyzing the ethicality of those practices within independent and luxury 
       brand conglomerates. 
                         Defining Value 
       What is value? It’s simplistic to see this concept summarized in something like the standard 
       dictionary definition where value is described as just being a series of nouns with explanations 
       ranging from “relative worth, merit, or importance” to the interesting and emotionally attached 
       “liking or affection; favorable regard” (Webster Dictionary). 
           Value is, something of worth, whether an object or an idea, that we have as either individual, a 
       market or a society decided has a quality of some sort. For as well-intentioned as we can try to 
       be, thousands of years of political, cultural and social developments have made determining what 
       is and is not valuable all the more difficult and biased. A variety of influences ranging from 
       currency and labor to psychology and culture contribute to the perception of value. 
The words contained in this file might help you see if this file matches what you are looking for:

...View metadata citation and similar papers at core ac uk brought to you by provided digitalcommons university of nebraska lincoln honors theses program spring this book is valuable an anthology essays on design the perception value in luxury fashion objects carlos velasco follow additional works https unl edu honorstheses part commons fine arts thegraphic article for free open access it has been accepted inclusion authorized administrator undergraduate thesis submitted partial fulfillment requirements bachelor bfa graphic hixson lied college performing faculty mentors stacy asher associate professor art department history aaron sutherlen assistant abstract seeks analyze how different concepts related culture have influenced apparent perceived question explored contexts provide clarity observation contemporary construction through systems three first essay about immaterial capitalism a system knowledge skill imagination based capital second strategy artification using as way link togethe...

no reviews yet
Please Login to review.