217x Filetype PPTX File size 2.19 MB Source: www.dspmuranchi.ac.in
Meaning & Definition Meaning: Recruitment is the process where the prospective candidate s are found and encouraged to apply. The aim of recruitment is to attract potential salesmen to fill up the vacancies. Definition: “Recruitment is the active search for the best available candidates for a sale position.” - Victor P. Buell Characteristics of Recruitment •Recruitment Induction is the process of finding good salesmen in which they are encouraged to apply. •It is a continuous process. The search for salesmen goes on all the time. •The various sources of recruitment are determined in it. •Recruitment is done to fulfill both present and future requirements. Process of Recruitment of Salesmen Recruitment of salesmen involves the following processes: I. Determination of Nature of salesmen II. Determination of Number of salesmen III. Determination of sources of recruitment of salesmen. Determination of Nature of Salesmen •Sales personnel planning involves two important activities- i. Determining the type of sales personnel needed. ii. The number of sales personnel required to be recruited.
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